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James Madison University M.B.A. in Business Administration - Innovation Concentration
James Madison University

M.B.A. in Business Administration - Innovation Concentration

Harrisonburg, USA

2 Years


Full time

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The James Madison University MBA Program’s hybrid format is designed to allow you to build relationships in person to set the foundation for rich discussion in online sessions. Our professors are passionate about the content, and design courses that are relevant and adaptive to today's ever-changing business world—all while being mindful that you are working full-time while you complete your degree.

The MBA degree with a concentration in innovation (iMBA) is designed to help you develop the skills and abilities required to excel at leading through innovation with technology and people.

About the Innovation Concentration

Innovation is the primary source of competitive advantage for many firms, especially those that operate in business environments that are becoming increasingly complex and dynamic. Our iMBA concentration is designed to address these multi-disciplinary complexities and prepare you to be a leader in your organization.

In addition to addressing the critically important issues in all functional business disciplines, this program has a particular emphasis on:

  • Innovation—how to shift your perspective to create more efficient and effective ideas and processes
  • Leadership and being a change-maker in your organization
  • Refining your skillset in analytics and operations

Emphasizing both in-class and experiential activities, learning takes place face-to-face as well as synchronously, using the latest online technologies. The program is a hybrid of live virtual classes and in-person residencies that meet at JMU in Harrisonburg, Va. on a one-week in-person, two-weeks online rotating schedule*.


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