
MBA in
MBA Luxury Brand Marketing and International Management Institut Supérieur de Marketing du Luxe - SUP de LUXE

Admissions
Curriculum
First year
- General and sectorial culture of luxury
- Fundamentals of luxury marketing
- Communication of luxury brands
- Business fundamentals
- Operations management
- Team management
- Personal development
- Foreign languages
- Annual project
- 6 month internship
Second year
- Strategy
- Geopolitics / geostrategy
- Competitive strategies in the luxury industry
- Identity and Communication
- Trend analysis and creativity management
- Marketing & Communication
- marketing
- Specificities of Communication in luxury
- Digital
- Management & Administration
- Distribution and logistics
- International trade
- Sales
- Management / Finance
- Law
- Ethics and Governance
- General culture
- History of luxury
- coaching
- Professional life and personal development
Some courses may be in English.